Cherry Bowl wins Project Drive-In’s second projector

Cherry Bowl Drive-In marquee showing Thank You

photo courtesy of PRNewsFoto / American Honda Motor Co., Inc.

The Cherry Bowl Drive-In (Honor MI) is today’s winner of Honda’s Project Drive-In. “Thank you to everyone who voted, and voted, and voted!” said the Cherry Bowl’s web site today. “Without you this would never have been possible.”

WPBN, Traverse City’s news leader, picked up the story, noting that “A Benzie County landmark will stay open thanks to hundreds of its fans.” In an earlier WPBN story, Cherry Bowl owner Laura Clark said, ”This 35mm film, 120-year-old technology is going to be going away by the end of the year. Without this film, these projectors – everything in this room – is obsolete.”

Honda had filmed some of its Project Drive-In online commercials at the Cherry Bowl, one of only a few places that Honda visited before the contest. That exposure, plus a story in the Detroit News, might have driven enough voters to support the Cherry Bowl as it continues forward entertaining its fans for years to come.

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