Project Drive-In roundup


I’ll admit it. I’ve been so overwhelmed by the local media coverage of Honda’s Project Drive-In that it’s been hard to write. On one hand, I don’t especially want you to vote for some Florida drive-in over one on Ohio or vice versa. Heck, I’ve even noticed that Honda has added at least a couple drive-ins (such as the Apache) that weren’t there when voting started.

There are only so many ways I can spin the local news when it says that nearby drive-in X needs to convert to digital projection, and its best / only hope is if it is one of the Project Drive-In winners. So I’m just going to gather them all a bunch of them in this list. There are probably lots of interesting, fresh details here and there about each drive-in, but I’m going to let you discover them. If you find something sufficiently cool, post a comment about it, will you please?

Your candidates, alphabetized by state:

Whew! That’s 20 theaters so far. I’ll see how many more I can round up for our next installment.

Horror convention boosts Midway Drive-In

Flashback Weekend, a horror convention in Chicago, has put together a great YouTube video to urge fans to vote for the Midway Drive-In and Diner in nearby Sterling. Robert Englund, George A. Romero, and Lance Henriksen reminisce about their drive-in experiences. Romero tells the story of how he saw Night of the Living Dead for the first time on a theater screen when he was with friends at a drive-in. “When we saw it on that screen, it was the first time that we realized that we actually made a movie.”

“Drive-ins were once the primary theatrical outlet for horror films, helping to build the careers of legendary directors,” the narrator reminds us. Glad to see some horror veterans who are eager to give back.

If you build it, someone may shut you down

IronCity_FacebookWe’ll get back to Project Drive-In stories soon, but now here’s something completely different. According to an Associated Press story in the Omaha World-Herald, a farmer near Schuyler NE built his own little drive-in for fun. Think Field of Dreams, except ozoner. Although it sounds like it might have belonged in the things that are not drive-ins category, this was Seth Mares’ third season running the Iron City Drive-In, which included a lighted marquee and a Facebook page, so it might have made the cut.

As you can tell by the past-tense verbs, Mares has shut down the Iron City, making it a moot question whether it was a real drive-in by our standards. According to a post this morning on that Facebook page, “Iron City drive-in will step back into obscurity. … (I)t and my family has gotten too much attention.”

Why shut down? I don’t know, and I don’t see any good way to contact Mares, but the AP story provides some clues. Mares caught the drive-in bug a few years ago after visiting the what was then the Starlite, now the TK Drive-In, in neighboring Neligh. Mares bought a projector from an eBay seller and started with a canvas screen. He no doubt invited his friends to join him whenever he wanted to show a movie.

From those humble beginnings, the Iron City grew. Mares used original drive-in speakers, a full outdoor sound system, and even an FM transmitter. He added a lighted sign board with movable letters, and as you can see from the Facebook photo above, he painted the side of his barn to enlarge the screen. Through it all, Mares never charged admission, never sold concessions, and never had a bathroom. (I hate when that happens.) But this one sentence from the AP story suggests the seeds of his downfall. “The original projector has been upgraded, and a wireless Internet connection allows Mares to play films using a laptop computer, smartphone or DVDs.”

If you ever read the fine print somewhere on that DVD case, you might read something about that it’s only for private use. If you watch it at home or with a few friends, no problem. Otherwise, as the Motion Picture Association of America puts it, suppose you took that DVD “and showed it to patrons at a club or bar that you happen to manage. In that case, you have infringed the copyright in the video work. Simply put, movies or TV shows obtained through a brick-and-mortar or online store are licensed for your private use; they are not licensed for exhibition to the public.”

Since the Omaha World-Herald ran this AP story today, it’s likely that another paper ran it over the past weekend. (Update: Aha! The original story appeared Aug. 14 in the Columbus Telegram.) When someone at a studio, or at the MPAA itself, read that the Iron City was going to have a Star Wars night and a later American Graffiti weekend, that might have prompted some pointed questions. Even when you don’t charge admission, you just can’t show movies that way without renting the public performance rights.

So Nebraska is back down to two active drive-ins; the other is the Sandhills in Alliance. The Iron City might have been a third, but now we’ll never know.